The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Early-Stage-Sales Process: Shaping The Buyer’s Journey
All early-stage founders experience a similar early stage challenge: they’ve worked their tails off to create a product that is...
Product-Led Growth, Selling to Developers & More: What We’re Reading in August
Every week we share devtools industry news, member company updates and interesting articles via DevTools Digest. Haven’t...
Building Blocks for an Innovative and Inclusive Developer Community: Part 2
SJ Morris is an experienced community builder of 15 years, 8 of which were spent building inclusive developer communities for...
Customer Security Questionnaires: The VRA Two-Step
Vendor Risk Assessments (VRAs) are the consistently annoying security questionnaires that pop up at the worst possible time in...
The Cybersecurity “EASY” Button: A Framework for Security Programs
As I stepped off the stage I was greeted by a few conference attendees. Some just wanted to convey they liked the talk, while...
How to Optimize Pricing and Packaging with Feature Flags
One of the most important, but often most overlooked, parts of product-market balance is finding the appropriate pricing and...
Jamstack Radio Ep. #37, Web Analytics with Ben Schwarz of Calibre
In episode 37 of JAMstack Radio, Brian is joined by Ben Schwarz, founder of Calibre, to discuss the shortcomings and frustrations...
Transitioning From Product To Customer Centric
Most developer tool startups begin with technical founders setting out to solve a problem that they believe will make the world a...
Using LinkedIn Groups for Marketing
Just like conferences, LinkedIn Groups are one of the places people go to for trusted information. I’ve been a member of a bunch...
Heavybit Introduces New Senior Content Marketing Manager: Ashley Dotterweich
I’m excited to share that I’ve joined Heavybit Industries as Senior Content Marketing Manager. My role is to help grow Heavybit’s...
Product Marketing Best Practices with G Suite, Pusher and Measure
Taking a product or feature to market requires more than just buzz. Great product marketing requires deep consideration of...
Carrots For Web Marketplaces And Platforms: How To Design Non-Monetary Incentives
If you have a platform or two-sided marketplace, like the App store, Uber or Etsy, you’re familiar with this scenario. One side...