The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Take These Four Key Steps When Launching a Developer Relations Program
You’ve created a product you know developers will love. Heck – you’ve even done your segmentation, so you know which developer...
A Comprehensive 101 Guide to B2B Startup Recruiting Operations for Founders
What is the minimum viable process and tooling for successful founder-led recruiting? What should founders be doing in periods...
O11ycast Ep. #35, Government Software Systems with Mark Ferlatte of Truss
In episode 35 of o11ycast, Charity and Shelby speak with Mark Ferlatte of Truss. They discuss government software system failures...
A Startup Guide to Product Launches: Generate the Hype Your Product Deserves
Kiersten Gaffney has spent the last 20+ years generating revenue for B2B early-stage startups and public companies. She currently...
Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...
3 Lessons from 4 Years of Running Virtual Developer Events
Since the start of 2020, almost everything that was once “in real life” (IRL) has gone virtual. For most of us, our offices have...

Continuous Launch Strategy with LaunchDarkly’s Dir. of Marketing
In this Speaker Series, LaunchDarkly’s Director of Marketing Andrea Echstenkamper discusses her continuous marketing and launch...
Hiring Your First PMM & Doing More with Less: Q&A with Ryan Goldman
During a recent session on hiring your first Product Marketing Manager (PMM) & doing more with less, Pendo’s VP of Product...
Three Tips for Simple, Strategic, & Tactical Startup Communication
Michal Habdank-Kolaczkowski is Founder of Rally Call, where he supports early-stage companies message and position their products...
So You Want to Start A Show: Podcasting Best Practices
Editor’s Note: Over the last couple of years, podcasting has become a booming industry, and 2020’s shift from in-person...
Enterprise Sales for Technical Founders: Q&A w/ Segment, Honeycomb, and Radar
During a recent Speaker Series, the founders of Segment, Honeycomb, and Radar discussed how founders who identify more with...
Negotiating Marketing Priorities at Early Stages: Community Spotlight on TruSTAR’s Lianna Catino
Welcome to the Heavybit Community Spotlight Series, where we highlight the people that make up the Heavybit community, and the...