The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Early-Stage Sales Process: Focusing on the Right Prospects
All early-stage founders experience a similar early stage challenge: they’ve worked their tails off to create a product that is...
What Teams Should Know about DevSecOps
In the past, many teams were able to get by with security as an afterthought — or so it seemed. But as development cycles have...
The Cybersecurity “EASY” Button: A Framework for Security Programs
As I stepped off the stage I was greeted by a few conference attendees. Some just wanted to convey they liked the talk, while...
3 Lessons from DevRel Experts on Building Developer Communities
This week, we brought together a panel of developer community experts from Devada, Weaveworks, RingCentral and IBM to discuss...
Using User Research as a Pre-Product-Market Fit Tactic
So you have an idea. You have felt the pain, or you see whitespace that you think no one is thinking about. You decide to solve...
How to Minimize Security Debt From the Start
Technical debt frequently enters discussions as early stage and growing companies aim to balance the first-to-market demands with...
Collaborating with Developer Relations Part 2: Sales
In part two of our series on Collaborating with Developer Relations, we explore the opportunities and challenges arising from...
Making Security a Business Enabler: Lessons from SmartSheet’s Peter Oehlert
Security initiatives are important for the long-term health and success of any organization. Unfortunately, security teams often...
Early-Stage-Sales Process: Shaping The Buyer’s Journey
All early-stage founders experience a similar early stage challenge: they’ve worked their tails off to create a product that is...
Early-Stage Sales Process: Balancing Sales and Marketing Initiatives
All early-stage founders experience a similar early stage challenge: they’ve worked their tails off to create a product that is...
The Founder’s Guide to First Sales Hires
Technical startups sometimes believe that they don’t (and won’t ever) need a sales team. But if your aspirations include selling...
Using LinkedIn Groups for Marketing
Just like conferences, LinkedIn Groups are one of the places people go to for trusted information. I’ve been a member of a bunch...