The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Technology Marketing vs. Product Marketing: Which Is Right for You?
Is it possible to market a technology without marketing a specific product? I believe the answer is yes, and many...
The Challenge of Building Marketplaces for Developers
On March 31, 2021, Stack Overflow went viral for an April Fool’s day prank that was as funny as it was resonant: The Key–“a...
Jamstack Radio Ep. #113, AI-driven Audio with Peadar Coyle of Aflorithmic
In episode 113 of JAMstack Radio, Brian speaks with Peadar Coyle of Aflorithmic. They discuss exciting new use cases for...
Take These Four Key Steps When Launching a Developer Relations Program
You’ve created a product you know developers will love. Heck – you’ve even done your segmentation, so you know which developer...
2022: DevTool Industry Year in Review
Happy New Year and welcome back! Before we forge ahead with 2023 programming and content, we want to take some time to reflect on...
The Kubelist Podcast Ep. #34, Slim.AI with Kyle Quest and John Amaral
In episode 34 of The Kubelist Podcast, Marc and Benjie speak with Kyle Quest and John Amaral of Slim.AI. This talk explores...
Three Questions to Answer Before Announcing a New Feature
Announcing a new feature can be just as important to your company as a full-blown product launch. In this article, we’ll cover...
Product-Led Content Strategy w/ Atlassian Product Marketer Alex Zhitnitsky
A content strategy can be one of the most powerful tools in the early stage founder’s toolkit, but it can also be a time suck and...
2022 Heavybit Year in Review
For many startups, 2022 was a tough year due to difficult market conditions, and 2023 may be challenging as well. To help you...
Three Key Best Practices for Modern Incident Response
Incident management refers to the process that a company takes to detect, act upon, and resolve issues with their software...
Advantages of Open Source Software for Devs and Companies
Advantages of Open Source Software for Devs and Companies Open-source software (OSS) advantages include lower starting costs,...
Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...