The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
Browse
Roundup of Self-Serve GTM Resources
Blake Thorne is a Product Marketing Manager at Atlassian. He formerly was Head of Content at two startups. In this post Blake...
Empowering Your Team for Growth
Kiersten Gaffney has spent the last 20+ years, generating revenue for B2B early-stage startups and public companies. In the past,...
Hiring Your First PMM & Doing More with Less: Q&A with Ryan Goldman
During a recent session on hiring your first Product Marketing Manager (PMM) & doing more with less, Pendo’s VP of Product...
Transitioning from Live Events to Digital: Community Spotlight on LaunchDarkly’s Dawn Parzych and ToggleTalk
Welcome to the Heavybit Community Spotlight Series, where we highlight the people that make up the Heavybit community, and the...
Shifting to Online Community: Q&A with HashiCorp, LaunchDarkly, and Moesif
During a recent Speaker Series on the future of DevRel, panelists from HashiCorp, LaunchDarkly, and Moesif discussed how DevRel...

Aligning DevRel and Sales for Growth with Twilio CMO Sara Varni
In this Speaker Series, Twilio’s Chief Marketing Officer Sara Varni shares how closely aligning your Sales and DevRel teams can...
Optimizing for Enterprise Software Adoption
In the past, to sell enterprise software you just needed to convince (😉💸😉) the analysts recommend your product, and then to...
It’s Back: TL;DR of the Payroll Protection Program (PPP)
As of this morning, banks and small business administration lenders including organizations like Stripe and Square officially...
A Guide to Finding A Leadership Coach
Scaling your early-stage company is both an exciting and overwhelming journey. For many first-time founders, understanding how...
When Will I Start to See Traffic? A Field Guide for Managing Expectations in Content Marketing
Erik Dietrich is a longtime software engineer and software blogger, who eventually combined those pursuits to start a business....
Developer Cos are Still Hiring Marketers & Community Leads
Let’s get real. It’s brutal out there. With enterprise deals stalled, financings deferred, and revenue projections readjusted,...
Exploring Experimental Content Formats with WAPI Radio: Community Spotlight with ReadMe’s Greg Koberger
Welcome to the Heavybit Community Spotlight Series, where we highlight the people that make up the Heavybit community, and the...