The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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The Right Track Ep. #4, Data Stewardship with Claire Armstrong of Fender
In episode 4 of The Right Track, Stef speaks with Claire Armstrong of Fender. They unpack the digital products Claire’s overseen...

The Right Track Ep. #1, Trusting Data with John Cutler of Amplitude
In this debut episode of The Right Track, Stef Olafsdottir of Avo speaks with John Cutler of Amplitude. They discuss the growing...
A Startup Guide to Product Launches: Generate the Hype Your Product Deserves
Kiersten Gaffney has spent the last 20+ years generating revenue for B2B early-stage startups and public companies. She currently...
Empowering Your Team for Growth
Kiersten Gaffney has spent the last 20+ years, generating revenue for B2B early-stage startups and public companies. In the past,...
The Right Track Ep. #3, Data Custodianship with Nick Threapleton of Culture Amp
In episode 3 of The Right Track, Stef is joined by Nick Threapleton of Culture Amp. They discuss tactics for building data...
The Right Track Ep. #0, Subscribe to The Right Track
Welcome to The Right Track, the podcast for people building data cultures. We’ll hear from leaders in engineering, product, and...
Hire for Growth: The Founder’s Guide to Finding the Right, First GTM Marketer
At a time when no industry is insulated from the effects of COVID-19, devtool and infrastructure companies are performing well...
Negotiating Marketing Priorities at Early Stages: Community Spotlight on TruSTAR’s Lianna Catino
Welcome to the Heavybit Community Spotlight Series, where we highlight the people that make up the Heavybit community, and the...
The Right Track Ep. #2, Data Literacy with Maura Church of Patreon
In episode 2 of The Right Track, Stef speaks with Maura Church of Patreon. They examine data literacy within orgs, the...
Our Podcast Guests’ 2020 JAM Picks
If you’re an avid listener of our podcasts, you know that host Brian Douglas ends almost every episode of JAMstack Radio by...
Roundup of Self-Serve GTM Resources
Blake Thorne is a Product Marketing Manager at Atlassian. He formerly was Head of Content at two startups. In this post Blake...
Developer Cos are Still Hiring Marketers & Community Leads
Let’s get real. It’s brutal out there. With enterprise deals stalled, financings deferred, and revenue projections readjusted,...