The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Product Marketing Homework
WHY PRODUCT MARKETING? On May 2 we’re hosting DevGuild:Product Marketing – a half-day conference to help developer and...
Product Marketing Best Practices with G Suite, Pusher and Measure
Taking a product or feature to market requires more than just buzz. Great product marketing requires deep consideration of...
Transitioning From Product To Customer Centric
Most developer tool startups begin with technical founders setting out to solve a problem that they believe will make the world a...
Programming Your User Conference
At Heavybit, we’ve trained more than 200 speakers to offer tactical talks to our founders and community. But there’s a difference...
PagerDuty’s IPO: What They’ve Taught Us Along the Way
Earlier this morning, PagerDuty began trading on the New York Stock Exchange. While Heavybit companies have celebrated many exits...
Customer Security Questionnaires: The VRA Two-Step
Vendor Risk Assessments (VRAs) are the consistently annoying security questionnaires that pop up at the worst possible time in...
Looking Ahead: 2019 Developer Tool Trends
Hard to believe it’s almost time to close the books on 2018. As we reflect here at Heavybit on everything that happened this year...
Serverless Meetup with Cloudflare
On September 11th, 2018, Heavybit member Serverless Inc. hosted the Serverless user meetup at our San Francisco Clubhouse. The...
Kwan’s Hierarchy of Product Needs: The Four Levels of Product Managers
For a young company, the value of a VP of Product or CPO can be difficult to ascertain. Many argue that a senior PM with 3-8...
From 0 to 1, Hiring Your First Product Manager
I had the opportunity to meet with several Heavybit member companies for office hours recently. During my sessions, two major...
Early Hiring for Technical Founders: Product Marketing
Heavybit works with developer, infrastructure and enterprise SaaS companies. Founding teams generally have a great understanding...
Designing for Success at Developer Companies
I recently attended a great workshop at DesignMap called “Maximize the Value of Design in Your Organization.” Rather than present...