The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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The SCQA Framework in Action
One of our favorite talks in the Heavybit library is Michael Dearing’s talk on Executive Communication. Michael gives a great...
Build vs Buy Key Takeaways: Selling to Developers Who Don’t Want to Buy Your Product (Yet)
Selling to developers is a challenge. They’re notoriously opinionated about the software they use. They often have a preference...
Asking for Messaging Feedback
You’ve done the hard work of drafting your brand messaging — great! But before you start implementing your new messaging, it’s...
Building Blocks for a Developer Community, Part 3: Late-Stage, Scalable Growth Considerations
SJ Morris is an experienced community builder of 15 years, 8 of which were spent building inclusive developer communities for...
First Large Deals: An Enterprise Sales Reading List
Somewhere along the way, scaling deal size becomes essential to growing your business. But few (if any) enterprise deals land in...
From the Heavybit Library: Tackling Enterprise Security Challenges
As organizations move up market, they often face challenges around building and communicating their security processes. During...
Collaborating with Developer Relations Part 1: Marketing
Developers wield more influence than ever within their organizations, and developer relations is becoming an increasingly...
How to Optimize Pricing and Packaging with Feature Flags
One of the most important, but often most overlooked, parts of product-market balance is finding the appropriate pricing and...
EnterpriseReady Ep. #13, Prosumer in the Enterprise with Rahul Vohra of Superhuman
In episode 13 of EnterpriseReady, Grant speaks with Rahul Vohra, Founder & CEO of Superhuman. They discuss Rahul’s fundraising...
Content Roundup: Commercial Open Source Best Practices
In their upcoming fireside chat about Packaging, Pricing and Commercializing Open Source, Kong CEO and co-founder Augusto “Aghi”...
Messaging as The One Source of Truth
Often misunderstood as an exercise you do only for press releases, messaging can be an effective source of truth and a...
EnterpriseReady Ep. #11, Customer Urgency with Bob Tinker of MobileIron
In episode 11 of EnterpriseReady, Grant speaks with Bob Tinker, founder and former CEO of MobileIron. They discuss the frameworks...