The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
Browse
Collaborating with Developer Relations Part 2: Sales
In part two of our series on Collaborating with Developer Relations, we explore the opportunities and challenges arising from...
Using LinkedIn Groups for Marketing
Just like conferences, LinkedIn Groups are one of the places people go to for trusted information. I’ve been a member of a bunch...
How to Optimize Pricing and Packaging with Feature Flags
One of the most important, but often most overlooked, parts of product-market balance is finding the appropriate pricing and...
Editorial Strategy for Technical SaaS
It’s been a little over two months since your last blog post. You look down your task list, which has plenty of things on it that...
The Founder’s Guide to First Sales Hires
Technical startups sometimes believe that they don’t (and won’t ever) need a sales team. But if your aspirations include selling...
To Be Continuous Ep. #52, The Evolution of Local vs. Remote
In episode 52 of To Be Continuous, Paul and Edith discuss the changing landscape of recruiting, focusing specifically on remote...
Building Blocks for an Innovative and Inclusive Developer Community: Part 2
SJ Morris is an experienced community builder of 15 years, 8 of which were spent building inclusive developer communities for...
Product Marketing Homework
WHY PRODUCT MARKETING? On May 2 we’re hosting DevGuild:Product Marketing – a half-day conference to help developer and...
What Founders Should Know about Building a Distributed Team
There are a lot of great things about building distributed teams, including tapping into fresh pools of talent to help you build...
The 4 Phases of Building an Enterprise Onboarding Process
Closing deals isn’t the end of the journey for building a happy customer base — it’s just the beginning. Having a strong...
Building High-Fidelity Personas and Segmenting Users
There is no universal developer, nor is there just one universal developer segment. Panelists cover high-fidelity personas,...
PagerDuty’s IPO: What They’ve Taught Us Along the Way
Earlier this morning, PagerDuty began trading on the New York Stock Exchange. While Heavybit companies have celebrated many exits...