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Building High-Fidelity Personas and Segmenting Users

There is no universal developer, nor is there just one universal developer segment. Panelists cover high-fidelity personas, research methodologies, and the assets to capture and communicate to various segments.

Speakers

Brian Doll
Brian Doll
Stephanie Zou
Stephanie Zou
Dave Shanley
Dave Shanley
Tanya Khakbaz
Tanya Khakbaz