Nisha Ahluwalia

Nisha is the former CMO of PagerDuty and VP of Product Marketing at RingCentral. She is now a consulting CMO working with startups to develop go-to-market strategy and build their marketing organizations.

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    Skills

    Lead Generation & Marketing Ops

    Building efficient lead generation pipelines and marketing operations at developer tools and B2B SaaS companies. Covers lead scoring, marketing automation, account-based marketing, marketing stack selection, and aligning sales and marketing metrics. Drawn from practitioners at LaunchDarkly, Segment, and others.

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    • Nisha Ahluwalia Photo
    • Claire Hunsaker Photo
    • Nicolas Draca Photo
    • Andrea Echstenkamper
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    Kevin Liu, Alison Murdock, Ryan Goldman and 15 more
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    Content from the Library

    Video

    Dev Marketing: GA to Product-Market Fit

    In this Speaker Series presentation, Heavybit Marketing Faculty Chair Nisha Ahluwalia lays out the elements of her developer...

    Video

    Demand Engineering: Building a Go-to-market Execution Engine

    Marketing is a mix of science and art for which there is no playbook. Every company needs a marketing engine specific to their...

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