The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Ask a Recruiter: Hiring Your First Management Layer
If you’re a company about to embark on the transition from Series Seed to Series A, building out your first management layer...
Roundup of Self-Serve GTM Resources
Blake Thorne is a Product Marketing Manager at Atlassian. He formerly was Head of Content at two startups. In this post Blake...
Go-To-Market And Category Design Fundamentals
In this Heavybit talk, Jennifer Johnson shares a methodical approach for developing a go-to-market strategy. She covers category...
A Startup Guide to Product Launches: Generate the Hype Your Product Deserves
Kiersten Gaffney has spent the last 20+ years generating revenue for B2B early-stage startups and public companies. She currently...
Building Self-Serve Go-to-Market with Adam Gross
Adam Gross shares his framework for self-serve go-to-market strategy, and how developer and enterprise startups can gain early...
Land and Expand Strategies at GitHub and New Relic
In his Heavybit talk, Brian Doll shares bottom-up sales approaches & messaging considerations for moving into the enterprise. He...
Hire for Growth: The Founder’s Guide to Finding the Right, First GTM Marketer
At a time when no industry is insulated from the effects of COVID-19, devtool and infrastructure companies are performing well...
Humans vs Machines: When To Hire And When To Automate
In this Heavybit Speaker Series presentation, we host Kristen Habacht, VP of Sales at Trello. Kristen shares lessons learned at...
Units of Value: A Framework for Scaling
As a Partner at Greylock, Jerry invests in new enterprise apps, and cloud and application infrastructure including distributed...