The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...
Marketing to Developers is Not Hard
She picks up the cube and inspects it from all angles. To my untrained eye, her task seems insurmountable. This Rubik’s cube,...
The Kubelist Podcast Ep. #25, Tilt with Nick Santos
In episode 25 of The Kubelist Podcast, Marc and Benjie speak with Nick Santos of Tilt, a toolkit for microservice development....
Who Owns the Documentation and Why It Should Be the Robots
Portia Burton is the owner of Document Write, a technical content agency for software companies. She specializes in creating...
How to Craft Your First Customer Case Study
So you have an early cohort of happy customers, and you ’d like to share their successes with leads and prospects to help attract...
DevRel 101 A Getting Started Guide for Early Teams
Alyss Noland is Director, Product Marketing at GitHub, where she’s focused on open source community investment and helping...
Recommended Reading: From Experts in the Heavybit Community
As 2021 wraps up and we enter a period of much needed downtime, we wanted to offer a list of books to keep you engaged and...
Messaging to the User vs the Buyer: Is There A Difference?
Betty Junod is the Senior Director of Multi-Cloud Solutions at VMware, where she’s helping organizations along their journey to...
O11ycast Ep. #52, Service Level Objectives with Alex Hidalgo of Nobl9
In episode 52 of o11ycast, Charity and Jess speak with Alex Hidalgo of Nobl9. Alex shares his formative experiences advocating...
Deciding How and Where to Reach Developers
Year over year, the size of one’s tech stack increases; It’s said that enterprises use over a thousand developer applications in...
Use Free Tools to Market Your Developer Product
Adam DuVander is a developer, marketer, and founder of EveryDeveloper, where he helps great dev tool companies reach more of the...
Unintended Consequences Ep. #8, Resilience & Chill with J. Paul Reed of Netflix
In episode 8 of Unintended Consequences, Heidi Waterhouse and Kim Harrison speak with J. Paul Reed of Netflix. They discuss...