The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Roundup of Self-Serve GTM Resources
Blake Thorne is a Product Marketing Manager at Atlassian. He formerly was Head of Content at two startups. In this post Blake...

EnterpriseReady Ep. #31, Monoliths and Microservices with Rob Zuber of CircleCI
In episode 31 of EnterpriseReady, Grant speaks with Rob Zuber, CTO at CircleCI. They discuss Rob’s expansive range of disciplines...

Negotiating Marketing Priorities at Early Stages: Community Spotlight on TruSTAR’s Lianna Catino
Welcome to the Heavybit Community Spotlight Series, where we highlight the people that make up the Heavybit community, and the...

Enterprise Pricing and Packaging During COVID with Donnie Berkholz
Donnie Berkholz shared how enterprise pricing and sales cycles have changed during COVID, and what teams can do to adapt their...

Shifting to Online Community: Q&A with HashiCorp, LaunchDarkly, and Moesif
During a recent Speaker Series on the future of DevRel, panelists from HashiCorp, LaunchDarkly, and Moesif discussed how DevRel...

Hiring Your First PMM & Doing More with Less: Q&A with Ryan Goldman
During a recent session on hiring your first Product Marketing Manager (PMM) & doing more with less, Pendo’s VP of Product...
Troubleshooting Enterprise Proof of Concepts
If you’re running a developer tools business, then it’s almost certain you’re familiar with one of the most common sales...
Developer Cos are Still Hiring Marketers & Community Leads
Let’s get real. It’s brutal out there. With enterprise deals stalled, financings deferred, and revenue projections readjusted,...

EnterpriseReady Ep. #32, Evaluating Acquisitions with Mike Gregoire of Brighton Park Capital
In episode 32 of EnterpriseReady, Grant speaks with Mike Gregoire of Brighton Park Capital. They discuss strategies for growing...

Customer Success at Early Stages: Q&A with Ohad Almog
During a recent session on customer success, Dremio’s VP Customer Success and Heavybit alumni OverOps’ former VP Customer...
Optimizing for Enterprise Software Adoption
In the past, to sell enterprise software you just needed to convince (😉💸😉) the analysts recommend your product, and then to...

EnterpriseReady Ep. #26, Community Creation with Alex Miller
In episode 26 of EnterpriseReady, Grant is joined by Alex Miller, former GM at Stack Overflow. They discuss Alex’s background,...