The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Heavybit Introduces New Senior Content Marketing Manager: Ashley Dotterweich
I’m excited to share that I’ve joined Heavybit Industries as Senior Content Marketing Manager. My role is to help grow Heavybit’s...
Editorial Strategy for Technical SaaS
It’s been a little over two months since your last blog post. You look down your task list, which has plenty of things on it that...
PagerDuty’s IPO: What They’ve Taught Us Along the Way
Earlier this morning, PagerDuty began trading on the New York Stock Exchange. While Heavybit companies have celebrated many exits...
EnterpriseReady Ep. #5, The Evolution of Enterprise with Edith Harbaugh of LaunchDarkly
In episode 5 of EnterpriseReady, Grant meets with Edith Harbaugh, CEO and Co-Founder of LaunchDarkly. They talk about Edith’s...
Orchestrating Effective Customer Success
Building an effective customer success function will enable you to manage customer risk, demonstrate deeper product value, and...
Product Marketing Homework
WHY PRODUCT MARKETING? On May 2 we’re hosting DevGuild:Product Marketing – a half-day conference to help developer and...
Kwan’s Hierarchy of Product Needs: The Four Levels of Product Managers
For a young company, the value of a VP of Product or CPO can be difficult to ascertain. Many argue that a senior PM with 3-8...
Customer Security Questionnaires: The VRA Two-Step
Vendor Risk Assessments (VRAs) are the consistently annoying security questionnaires that pop up at the worst possible time in...
Preparing For Lift-Off
Similar to incident response planning, Cloudflare’s Jen Taylor shows us how launch planning requires criteria scoring, goals, a...
Sales Training Lessons from Wizeline, Pusher & PagerDuty
Heavybit’s Sales Faculty Chair Trenton Truitt, and Pusher’s VP of Sales, Brent Kasper, discuss executing a technical sales...
Product Marketing Best Practices with G Suite, Pusher and Measure
Taking a product or feature to market requires more than just buzz. Great product marketing requires deep consideration of...
From 0 to 1, Hiring Your First Product Manager
I had the opportunity to meet with several Heavybit member companies for office hours recently. During my sessions, two major...