The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Building Blocks for a Developer Community, Part 3: Late-Stage, Scalable Growth Considerations
SJ Morris is an experienced community builder of 15 years, 8 of which were spent building inclusive developer communities for...
Heavybit Introduces New Senior Content Marketing Manager: Ashley Dotterweich
I’m excited to share that I’ve joined Heavybit Industries as Senior Content Marketing Manager. My role is to help grow Heavybit’s...
Editorial Strategy for Technical SaaS
It’s been a little over two months since your last blog post. You look down your task list, which has plenty of things on it that...
PagerDuty’s IPO: What They’ve Taught Us Along the Way
Earlier this morning, PagerDuty began trading on the New York Stock Exchange. While Heavybit companies have celebrated many exits...
How to Optimize Pricing and Packaging with Feature Flags
One of the most important, but often most overlooked, parts of product-market balance is finding the appropriate pricing and...

Orchestrating Effective Customer Success
Building an effective customer success function will enable you to manage customer risk, demonstrate deeper product value, and...
Product Marketing Homework
WHY PRODUCT MARKETING? On May 2 we’re hosting DevGuild:Product Marketing – a half-day conference to help developer and...
Kwan’s Hierarchy of Product Needs: The Four Levels of Product Managers
For a young company, the value of a VP of Product or CPO can be difficult to ascertain. Many argue that a senior PM with 3-8...
EnterpriseReady Ep. #11, Customer Urgency with Bob Tinker of MobileIron
In episode 11 of EnterpriseReady, Grant speaks with Bob Tinker, founder and former CEO of MobileIron. They discuss the frameworks...

Preparing For Lift-Off
Similar to incident response planning, Cloudflare’s Jen Taylor shows us how launch planning requires criteria scoring, goals, a...

Sales Training Lessons from Wizeline, Pusher & PagerDuty
Heavybit’s Sales Faculty Chair Trenton Truitt, and Pusher’s VP of Sales, Brent Kasper, discuss executing a technical sales...
Product Marketing Best Practices with G Suite, Pusher and Measure
Taking a product or feature to market requires more than just buzz. Great product marketing requires deep consideration of...