The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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First Large Deals: An Enterprise Sales Reading List
Somewhere along the way, scaling deal size becomes essential to growing your business. But few (if any) enterprise deals land in...
How to Optimize Pricing and Packaging with Feature Flags
One of the most important, but often most overlooked, parts of product-market balance is finding the appropriate pricing and...
Editorial Strategy for Technical SaaS
It’s been a little over two months since your last blog post. You look down your task list, which has plenty of things on it that...
Transitioning From Product To Customer Centric
Most developer tool startups begin with technical founders setting out to solve a problem that they believe will make the world a...
Collaborating with Developer Relations Part 1: Marketing
Developers wield more influence than ever within their organizations, and developer relations is becoming an increasingly...
Building Blocks for an Innovative and Inclusive Developer Community: Part 2
SJ Morris is an experienced community builder of 15 years, 8 of which were spent building inclusive developer communities for...
Product Marketing Best Practices with G Suite, Pusher and Measure
Taking a product or feature to market requires more than just buzz. Great product marketing requires deep consideration of...
Early Hiring for Technical Founders: Product Marketing
Heavybit works with developer, infrastructure and enterprise SaaS companies. Founding teams generally have a great understanding...
Building Blocks for a Developer Community, Part 3: Late-Stage, Scalable Growth Considerations
SJ Morris is an experienced community builder of 15 years, 8 of which were spent building inclusive developer communities for...
Building Blocks for an Innovative and Inclusive Developer Community, Part 1: Early Stage Considerations
SJ Morris is an experienced community builder of 15 years, 8 of which were spent building inclusive developer communities for...
Customer Security Questionnaires: The VRA Two-Step
Vendor Risk Assessments (VRAs) are the consistently annoying security questionnaires that pop up at the worst possible time in...
Designing for Success at Developer Companies
I recently attended a great workshop at DesignMap called “Maximize the Value of Design in Your Organization.” Rather than present...