The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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How to Design a Better Billing System for your Startup
How to Design a Billing System for Your Startup With the growing demand for product-led growth strategies, the hidden technical...

2022 Heavybit Year in Review
For many startups, 2022 was a tough year due to difficult market conditions, and 2023 may be challenging as well. To help you...
Predictable Pipeline Part 1: Funnel and Segmentation
Doug Johnson is Founder and Managing Director of ScaleUp, a firm that helps early-stage teams execute sales operations, produce...

Hiring Your First PMM & Doing More with Less: Q&A with Ryan Goldman
During a recent session on hiring your first Product Marketing Manager (PMM) & doing more with less, Pendo’s VP of Product...
Open Source vs. Proprietary: Development, Licensing, Business Models, and More
Open Source vs. Proprietary: Development, Licensing, Business Models, Security, and More Open-source software (OSS) is gaining...
Three Questions to Answer Before Announcing a New Feature
Announcing a new feature can be just as important to your company as a full-blown product launch. In this article, we’ll cover...
EnterpriseReady Ep. #36, Betting On Infrastructure with Shannon Williams of SUSE
In episode 36 of EnterpriseReady, Grant speaks with Shannon Williams of SUSE. They unpack Shannon’s many years working with...
Optimizing for Enterprise Software Adoption
In the past, to sell enterprise software you just needed to convince (😉💸😉) the analysts recommend your product, and then to...

Technology Marketing vs. Product Marketing: Which Is Right for You?
Is it possible to market a technology without marketing a specific product? I believe the answer is yes, and many...
What to Know About Open-Source Software: Benefits and Advantages
Open-Source Software Benefits - What to Know Open-source software (OSS) advantages include lower starting costs, faster project...

Retention Lessons from 20k SaaS Companies with ProfitWell’s CEO
In this Speaker Series, ProfitWell CEO Patrick Campbell shares data-driven insights on how reducing churn is one of the most...

Enterprise Pricing and Packaging During COVID with Donnie Berkholz
Donnie Berkholz shared how enterprise pricing and sales cycles have changed during COVID, and what teams can do to adapt their...