Tamao Nakahara offers examples of how, at New Relic, Pivotal and VMware’s Cloud Foundry, she built user engagement campaigns and supported champions programs via cultivated incentives. She explains how you can build a sustainable and ROI-focused evangelism team and champion program, all while managing the pressures of a tough market, with authentic content and increased reach.
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Content from the Library
Building Vibrant Developer Communities
We brought together a group of developer relations experts to discuss how they’ve built and maintained vibrant, active developer communities for their orgs.
Generationship Ep. #60, The Killer App for AI with Vasanth Mohan
On episode 60 of Generationship, Rachel Chalmers speaks with Vasanth Mohan of SambaNova about when faster AI agents actually mean better work. They explore why token consumption and code volume are poor substitutes for business value, how inference latency interrupts productive workflows, and why engineering taste still matters. Sometimes the most valuable thing an engineer can produce is less code.
Agent-Led Growth: The Next Loop for Developer Relations
Longtime DevRel leader Timothy Jordan on Agent-Led Growth: agents now read most of the web before humans do, and sticky headers, JavaScript-rendered content, and missing markdown mirrors make that slow and expensive. A framework for making your product readable to the agents that evaluate and recommend dev tools, plus a14y, the open source project behind it.