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OCT 24, 2016 - 38 MIN

Acquisition & Channel Tactics

  • Marketing
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Intro

Join Garrett Scott, Leah Grosky, Jackie Davis as they discuss the strategies and tactics they’ve used to acquire millions of users and convert them to customers. Our panel was moderated by Keen IO’s Director of Growth and Marketing, Alexa Meyer.

READING MODE
Transcript

Every company has a hypothesis about the early marketing channels they should focus on – but how do you prioritize, measure, build new experiments, and expand your scope to affect the entire funnel?

Join Quip Marketing Director Garrett Scott, CoreOS’ Head of Demand Leah Grosky, and Atlassian’s Enterprise Acquisition Lead Jackie Davis as they discuss the strategies and tactics they’ve used to acquire millions of users and convert them to customers. Our panel was moderated by Keen IO’s Director of Growth and Marketing, Alexa Meyer.