Library Podcasts

Ep. #8, Launch Day Trifecta: Hacker News, Product Hunt, & TechCrunch
February 16, 2017

with Malia Powers

In this episode of Practical Product Craig and Rimas are joined by Heavybit’s PR Manager Malia Powers to discuss how startups can get more publicity.

Ep. #7, Digital Dev at Blue Bottle Coffee
January 5, 2017

with Scott Rocher

In episode 7 of Practical Product, Craig and Rimas sit down with Scott Rocher, Director of Digital Product Development at Blue Bottle Coffee. Digital products and coffee, what do they have to do with each other? Rocher shows how the offline world of coffee can affect online content, and vice versa.

Ep. #6, Product Manager as CEO
December 13, 2016

In the latest edition of Practical Product, Craig and Rimas ask if PMs are the “CEOs” of their area. Do they have a similar level of authority and responsibility, just on a smaller scale? Is it easier for them to just be one of the group offsite? The pair also looks at the ways you can motivate your team, from giving incentives to straight up coercion, which may or may not be Rimas’ favorite strategy.

Ep. #5, Data Driven Product Management At Yammer
October 15, 2016

with Anna Marie Clifton

In this episode of Practical Product, Craig and Rimas are joined by Anna Marie Clifton to discuss Data Driven Product Management at Yammer. Anna Marie discusses the role of data in her day to day at Yammer, and the group talks through how to get the data you need from your product, even at an early stage.

Ep. #4, When Should You Hire A PM?
September 27, 2016

In this episode of Practical Product, Craig and Rimas outline when you should hire your first PM, and what you should be looking for in your first PM hire.

Ep. #3, Killing Features In Your Product
August 30, 2016

In this episode of Practical Product, Craig and Rimas discuss the rarely shared processes behind killing features in your product. They dig into why you should care about removing features just as much as adding them, how not to go about killing features or products, and how to communicate feature changes to your customers.

Ep. #2, Building for Enterprise Developers
August 2, 2016

with Banjot Chanana

In this episode of Practical Product, Craig and Rimas are joined by Docker’s Senior Director of Product Management, Banjot Chanana. The group discuss how selling to developers in the enterprise is different from what you may be familiar with, the relationship between sales and product managers, and the challenges of maintaining a quality Developer Experience as you begin to serve enterprise customers.

Ep. #1, Driving Adoption With Your Product Launches
July 13, 2016

Welcome to Practical Product, a new podcast where you’ll learn how to define the right product to build. In this first episode, hosts Craig Kerstiens and Rimas Silkaitis discuss what makes a well executed product launch and build you a playbook to apply to your own product launches.