DevGuild
Developer-First Go-To-Market
Developer-First Go-To-Market
An efficient developer-first go-to-market is something many developer startups desire. From Twilio, to Datadog, to Snyk - the merits of low-cost user-to-user marketing, short sales cycles, and product-led growth are undeniable.
We brought together 280 founders, execs, and GTM leaders to discuss the multi-pronged approach that companies take to build a product loved by developers, and sold to the enterprise.
Agenda
Session #1
Efficient Developer Discovery
The best founders and early product teams marry vision with usage data and feedback from early users. They listen with open minds, but always with the knowledge that some voices are all wrong.
Vercel
Session #2
Effective Developer Product Design
Taste and judgment matter and make the difference between surviving and shutting down. How does product vision survive first contact with users, then evolve to meet the right developer’s needs?
Tailscale
Hasura
Sanity
CNCF
