Magnus Hillestad
Co-Founder & CEO, Sanity
Magnus Hillestad is Co-Founder and CEO of Sanity.io. In the past, Magnus was a Director at EQT Partners, a European private equity firm and worked in Corporate Finance and M&A at Arctic Securities – a leading Norwegian investment bank, as well as The Boston...

Skills
Product Discovery
Frameworks for product discovery in developer tools: design partners, user research, personas, competitive analysis, and building for developer flow. Covers customer interview techniques, discovery processes, evaluating feature requests, and knowing when to pivot.





- +19
Customer Success & Onboarding
How to build customer success programs and optimize onboarding for retention at developer-focused companies. Covers CS org design, health scores, sales-to-CS handoffs, sponsor changes, and scaling CS operations from startup to growth stage.





- +8
Content from the Library
Effective Developer Product Design w/ CNCF, Tailscale, Sanity, Hasura
In this DevGuild: Developer-First GTM panel, the founders of Hasura, Sanity, and Tailscale discuss developer discovery, where they found success, and how they failed along the way.
Building Customer Success for Scale with GitLab and Sanity.io
In this special fireside chat, GitLab’s Head of WW TAMs and Sanity.io’s CEO explore the work of founding and scaling an enterprise focused customer success organization.




