Nicolas Draca

Nicolas is the CMO at HackerRank. Previously, Nicolas worked as the VP of Marketing at Twilio. He advises on how to reach new markets, promote new product features, build demand engines, and generate awareness.

Skills

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Lead Generation & Marketing Ops

Building efficient lead generation pipelines and marketing operations at developer tools and B2B SaaS companies. Covers lead scoring, marketing automation, account-based marketing, marketing stack selection, and aligning sales and marketing metrics. Drawn from practitioners at LaunchDarkly, Segment, and others.