🐺 [Oct 28] GitBlame: Werewolf Happy Hour @GitHub Universe
Frameworks for creating, positioning, and dominating new market categories. Covers category naming, building narrative, structuring investor pitches, ecosystem positioning, and the difference between competing in a category versus creating one. Drawn from the authors of Play Bigger and practitioners at Gainsight, Drift, and others.
In this episode of To Be Continuous, Paul and Edith are joined by Martin Casado, General Partner at Andreessen Horowitz. The...