The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Hiring Your First PMM & Doing More with Less: Q&A with Ryan Goldman
During a recent session on hiring your first Product Marketing Manager (PMM) & doing more with less, Pendo’s VP of Product...
EnterpriseReady Ep. #29, Achieving Ubiquity with Mitchell Hashimoto of HashiCorp
In episode 29 of EnterpriseReady, Grant speaks with Mitchell Hashimoto of HashiCorp. They discuss Hashicorp’s founding story,...
Commercial Open Source Business Strategies
Gitlab CEO Sij Sijbrandij weighs the pros & cons of various commerical open source business strategies, including Gitlab’s choice...
The 4 Phases of Building an Enterprise Onboarding Process
Closing deals isn’t the end of the journey for building a happy customer base — it’s just the beginning. Having a strong...
Optimizing for Enterprise Software Adoption
In the past, to sell enterprise software you just needed to convince (😉💸😉) the analysts recommend your product, and then to...
To Be Continuous Ep. #55, Speaking of Conferences
In episode 55 of To Be Continuous, Paul and Edith discuss their conference experiences, as both attendees and hosts, as well...
Using LinkedIn Groups for Marketing
Just like conferences, LinkedIn Groups are one of the places people go to for trusted information. I’ve been a member of a bunch...
First Large Deals: An Enterprise Sales Reading List
Somewhere along the way, scaling deal size becomes essential to growing your business. But few (if any) enterprise deals land in...
Enterprise Pricing and Packaging During COVID with Donnie Berkholz
Donnie Berkholz shared how enterprise pricing and sales cycles have changed during COVID, and what teams can do to adapt their...
Collaborating with Developer Relations Part 3: Product and DevRel
In part three of our series, we dig into opportunities for product and DevRel teams to work together. Check out Part 1 :DevRel...
EnterpriseReady Ep. #14, Flexible Collaboration with Michael Pryor of Trello
In episode 14 of EnterpriseReady, Grant is joined by Michael Pryor, Founder and CEO of Trello. They discuss Michael’s background,...
Lessons on Pricing and Selling Open Core from Kong Co-Founder and CEO Aghi Marietti
Kong co-founder and CEO Aghi Marietti shares his experience on everything from making the transition to open source, how his team...