The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Lessons From Five Years of Building a Technical Content Marketing Process
Here’s how we got the ball rolling on creating our technical content marketing process. My technical content marketing agency...
How to Build a Recession-Proof Revenue Team
How Startups Generate Revenue in Challenging Markets Successful startup founders already know that going to market requires...
What to Know About Open-Source Software: Benefits and Advantages
Open-Source Software Benefits - What to Know Open-source software (OSS) advantages include lower starting costs, faster project...
How Successful DevTool Companies Manage Content Strategies
During times when traditional sources of cash become limited, it’s important to focus your marketing efforts and budget on...
How to Build an Effective Pitch Deck
How to Build an Effective Fundraising Deck for Devtool Startups Technical founders often ask us what to include in their...
2022 Heavybit Year in Review
For many startups, 2022 was a tough year due to difficult market conditions, and 2023 may be challenging as well. To help you...
Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...

Marketing to Developers is Not Hard
She picks up the cube and inspects it from all angles. To my untrained eye, her task seems insurmountable. This Rubik’s cube,...
What Success Looks Like for Modern Open-Source Software Startups
How Open-Source Startups Succeed Estimates suggest that modern developers have built about 70%-90% of all modern software on top...
Three Questions to Answer Before Announcing a New Feature
Announcing a new feature can be just as important to your company as a full-blown product launch. In this article, we’ll cover...

How to Craft Your First Customer Case Study
So you have an early cohort of happy customers, and you’d like to share their successes with leads and prospects to help attract...
You’re Targeting Developers? So Is Everyone Else. Here’s How to Do Segmentation Better.
Caroline Lewko is an accomplished visionary and entrepreneur who has spent over two decades helping develop groundbreaking...