The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Content Marketing: Analyze Thousands of Blog Posts via Script
In a recent Heavybit talk, Takipi Cofounder Iris Shoor shared her secrets on how she grew her company’s technical blog from zero...
Interview: Hubspot on Developer Content Marketing
Joe Chernov isn’t short on opinions when it comes to content marketing. Chernov’s first content position was as the Director of...
Apiary on API Versioning and Testing Strategies
During last week’s Heavybit Speaker Series, Stripe’s API lead Amber Feng did a presentation on API versioning. Offered Feng,...
Videos: Developer Sales, UX and Community ROI
The following videos were recorded during Heavybit’s weekly members-only Speaker’s Series: Sales Calls for Developers with...
Developer Blogs: Editorial Planning and Distribution
Iris Shoor is the co-founder and VP of Product and Marketing at Takipi, a Heavybit member company that helps developers...
The Science of Content Marketing for Developers
Tyler is CEO of Codenvy, a developer product that connects developer workspaces to the continuous delivery pipeline with...
Github in Developer Marketing and Growth Hacking
KISSMetrics cofounder Hiten Shah is perhaps best known as a marketer. His keynote talks on customer acquisition and lean...
The ROI of Community
Meghan Murphy is Twilio’s Senior Manager of Community Programs. She currently leads the community team and drives strategy on...
Developer Content Marketing and Growth Hacking
Hiten has started two SaaS companies, Crazy Egg and KISSmetrics. One is self-funded & the other is venture backed. He also sends...
Rules for Radicals and Developer Marketing
Rachel Chalmers is a principal with boutique early-stage venture capital firm Ignition Partners and a former industry analyst...
Demand Engineering: Building a Go-to-market Execution Engine
Marketing is a mix of science and art for which there is no playbook. Every company needs a marketing engine specific to their...
Weathering a Sh*tstorm: PR during a Crisis
Gina is an expert at media relations and communications with over 10 years of experience. She’s previously led Corporate...