The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Using Brain Chemistry to Build 0-to-1 Developer Communities
How Developer Communities Benefit from Brain Chemicals I’ve worked as a developer advocate for many years, but in some ways, I...
Why Do Developers (Actually) Hate Marketing?
So...How Do You Market a Product to a Developer? “Developers hate marketing” is a statement that’s become a truism – if not a...
Open Source vs. Proprietary: Development, Licensing, Business Models, and More
Open Source vs. Proprietary: Development, Licensing, Business Models, Security, and More Open-source software (OSS) is gaining...
2022 Heavybit Year in Review
For many startups, 2022 was a tough year due to difficult market conditions, and 2023 may be challenging as well. To help you...
What Is Product Engineering? (And Why Does It Matter?)
One of the many trends among high-growth companies in the last five years has been the emergence of an entirely new role, or...
Understanding Legal Issues for Open Source Software Start-ups
Viewing Open Source Startups Through a Licensing and IP Lens Open source software (OSS) is a vibrant and rapidly-growing space,...
How to Build a Recession-Proof Revenue Team
How Startups Generate Revenue in Challenging Markets Successful startup founders already know that going to market requires...
Three Questions to Answer Before Announcing a New Feature
Announcing a new feature can be just as important to your company as a full-blown product launch. In this article, we’ll cover...
Lessons From Five Years of Building a Technical Content Marketing Process
Here’s how we got the ball rolling on creating our technical content marketing process. My technical content marketing agency...
What Success Looks Like for Modern Open-Source Software Startups
How Open-Source Startups Succeed Estimates suggest that modern developers have built about 70%-90% of all modern software on top...
Technology Marketing vs. Product Marketing: Which Is Right for You?
Is it possible to market a technology without marketing a specific product? I believe the answer is yes, and many...
What to Know About Open-Source Software: Benefits and Advantages
Open-Source Software Benefits - What to Know Open-source software (OSS) advantages include lower starting costs, faster project...