The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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How to Build an Effective Pitch Deck
How to Build an Effective Fundraising Deck for Devtool Startups Technical founders often ask us what to include in their...
2022: DevTool Industry Year in Review
Happy New Year and welcome back! Before we forge ahead with 2023 programming and content, we want to take some time to reflect on...

How Successful DevTool Companies Manage Content Strategies
During times when traditional sources of cash become limited, it’s important to focus your marketing efforts and budget on...

2021: Heavybit & DevTool Year in Review
Happy New Year and welcome back! Before we forge ahead with 2022 programming and content, we want to take some time to reflect on...
How To Hire And Work With Lawyers At Your Startup: Advice For Early-Stage Founders From A General Counsel
How to Hire a Startup Lawyer Hiring an experienced startup lawyer is one of the first things a founder should do when thinking...
Three Questions to Answer Before Announcing a New Feature
Announcing a new feature can be just as important to your company as a full-blown product launch. In this article, we’ll cover...
The Right Track Ep. #12, Building Relationships in Data with Emilie Schario of Amplify Partners
In episode 12 of The Right Track, Stefania Olafsdottir speaks with Emilie Schario of Amplify Partners. Together they discuss...
Use Free Tools to Market Your Developer Product
Adam DuVander is a developer, marketer, and founder of EveryDeveloper, where he helps great dev tool companies reach more of the...

Technology Marketing vs. Product Marketing: Which Is Right for You?
Is it possible to market a technology without marketing a specific product? I believe the answer is yes, and many...
Take These Four Key Steps When Launching a Developer Relations Program
You’ve created a product you know developers will love. Heck – you’ve even done your segmentation, so you know which developer...
Marketing to Developers is Not Hard
She picks up the cube and inspects it from all angles. To my untrained eye, her task seems insurmountable. This Rubik’s cube,...
Predictable Pipeline Part 3: Messaging Strategy
Doug Johnson is Founder and Managing Director of ScaleUp, a firm that helps early-stage teams execute sales operations, produce...