The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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How to Design a Better Billing System for your Startup
How to Design a Billing System for Your Startup With the growing demand for product-led growth strategies, the hidden technical...
Technology Marketing vs. Product Marketing: Which Is Right for You?
Is it possible to market a technology without marketing a specific product? I believe the answer is yes, and many...
How Successful DevTool Companies Manage Content Strategies
During times when traditional sources of cash become limited, it’s important to focus your marketing efforts and budget on...
Predictable Pipeline Part 1: Funnel and Segmentation
Doug Johnson is Founder and Managing Director of ScaleUp, a firm that helps early-stage teams execute sales operations, produce...
Getting There Ep. #6, The Impacts of the 2022 Twitter Acquisition
In episode 6 of Getting There, Nora and Niall discuss Twitter’s 2022 acquisition by Elon Musk. This talk unpacks the acquisition...
2022 Heavybit Year in Review
For many startups, 2022 was a tough year due to difficult market conditions, and 2023 may be challenging as well. To help you...
Use Free Tools to Market Your Developer Product
Adam DuVander is a developer, marketer, and founder of EveryDeveloper, where he helps great dev tool companies reach more of the...
Founder 101: (Almost) Everything You Need to Know About Cap Table Management
What is a Cap Table? A capitalization table — or “cap table” — is a spreadsheet or table that provides an in-depth view of a...
How to Build a Recession-Proof Revenue Team
How Startups Generate Revenue in Challenging Markets Successful startup founders already know that going to market requires...
Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...
Three Tips for Simple, Strategic, & Tactical Startup Communication
Michal Habdank-Kolaczkowski is Founder of Rally Call, where he supports early-stage companies message and position their products...
The ABCs of Directors & Officers Insurance for Startups
As your startup grows, so does your risk. If you’re building an early-stage company, having Directors and Officers (D&O)...