The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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EnterpriseReady Ep. #31, Monoliths and Microservices with Rob Zuber of CircleCI
In episode 31 of EnterpriseReady, Grant speaks with Rob Zuber, CTO at CircleCI. They discuss Rob’s expansive range of disciplines...
Troubleshooting Enterprise Proof of Concepts
If you’re running a developer tools business, then it’s almost certain you’re familiar with one of the most common sales...
How to Market Your User Stories
You’ve written a great case study for a happy user, and you’re ready to get it out into the world. Now what? Case studies and...
EnterpriseReady Ep. #26, Community Creation with Alex Miller
In episode 26 of EnterpriseReady, Grant is joined by Alex Miller, former GM at Stack Overflow. They discuss Alex’s background,...
Early Stage Positioning for B2B Startups with Justin Warren
Justin Warren discusses how to avoid pursuing the wrong approaches to marketing and product development and instead accelerate...
Crafting Product Stories for Developer Audiences: Q&A with Connie Kwan
Last week, Connie Kwan shared how to understanding and adapting your product storytelling style can help you tell more impactful,...
How to Ghostbuild Your Way to A Lean Launch
Every startup team has limited resources. You have questions to answer and hypotheses to test before committing engineering...
How to Create Buyer Personas Your Team Will Actually Use
Buyer personas are an essential building block for any marketing strategy. Coupled with strong messaging, they help the team...
Hiring Your First PMM & Doing More with Less: Q&A with Ryan Goldman
During a recent session on hiring your first Product Marketing Manager (PMM) & doing more with less, Pendo’s VP of Product...
Project Management for Open Source Projects
2019 was an amazing year for the open source community. More and more companies are not only relying on the work of the open...
Why Developer Communities are Essential for DevTools Startup Growth
As end-users and increasingly purchasing decision-makers, developers are an important audience for DevTools software teams. In...
EnterpriseReady Ep. #20, Executive Visibility with Yvonne Wassenaar, CEO of Puppet
In episode 20 of EnterpriseReady, Grant is joined by Yvonne Wassenaar, CEO of Puppet. They discuss her experience serving on...