The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Advantages of Open Source Software for Devs and Companies
Advantages of Open Source Software for Devs and Companies Open-source software (OSS) advantages include lower starting costs,...

How Successful DevTool Companies Manage Content Strategies
During times when traditional sources of cash become limited, it’s important to focus your marketing efforts and budget on...
Predictable Pipeline Part 3: Messaging Strategy
Doug Johnson is Founder and Managing Director of ScaleUp, a firm that helps early-stage teams execute sales operations, produce...
How To Kickstart a Successful Channel Sales Program
Micah Smurthwaite is Partner at Next47, where he focuses on sourcing and supporting investments in enterprise software,...
Dear Founders: Start with Messaging
A Messaging Framework and Template for Founders Building SaaS Brands Dear founders: This article is intended to help you clearly...

EnterpriseReady Ep. #49, Redefining Access Control with Omri Gazitt of Aserto
In episode 49 of EnterpriseReady, Grant speaks with Omri Gazitt, CEO and Co-Founder of Aserto. They began with a dive into Omri’s...
Messaging to the User vs the Buyer: Is There A Difference?
Betty Junod is the Senior Director of Multi-Cloud Solutions at VMware, where she’s helping organizations along their journey to...
Ask a Recruiter: Hiring Your First Management Layer
If you’re a company about to embark on the transition from Series Seed to Series A, building out your first management layer...
How to Craft Your First Customer Case Study
So you have an early cohort of happy customers, and you’d like to share their successes with leads and prospects to help attract...

Navigating the Leap into Enterprise with Adam Gross
In this DevGuild: Dev-First GTM presentation, investor, advisor, and Heavybit alumni founder Adam Gross outlines his framework...
Predictable Pipeline Part 2: Metrics and the Stack
Doug Johnson is Founder and Managing Director of ScaleUp, a firm that helps early-stage teams execute sales operations, produce...
How to Create Buyer Personas Your Team Will Actually Use
Buyer personas are an essential building block for any marketing strategy. Coupled with strong messaging, they help the team...