The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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How to Launch an AI Startup: Lessons from GitHub Copilot
Getting 1.2M Devs to Adopt Your AI Product GitHub Copilot is one of the most talked-about AI coding assistants on the market. As...
Using Brain Chemistry to Build 0-to-1 Developer Communities
How Developer Communities Benefit from Brain Chemicals I’ve worked as a developer advocate for many years, but in some ways, I...
Why Do Developers (Actually) Hate Marketing?
So...How Do You Market a Product to a Developer? “Developers hate marketing” is a statement that’s become a truism – if not a...
Open Source vs. Proprietary: Development, Licensing, Business Models, and More
Open Source vs. Proprietary: Development, Licensing, Business Models, Security, and More Open-source software (OSS) is free to...
How to Use AI to Kickstart Sales at Early-Stage Startups
We’re at an interesting moment in tech, where AI has emerged as a powerful tool that will revolutionize business operations....
What Is Product Engineering? (And Why Does It Matter?)
One of the many trends among high-growth companies in the last five years has been the emergence of an entirely new role, or...
Understanding Legal Issues for Open Source Software Start-ups
Viewing Open Source Startups Through a Licensing and IP Lens Open source software (OSS) is a vibrant and rapidly-growing space,...
How to Build a Recession-Proof Revenue Team
How Startups Generate Revenue in Challenging Markets Successful startup founders already know that going to market requires...
How to Use AI to Kickstart Sales at Early-Stage Startups
We’re at an interesting moment in tech, where AI has emerged as a powerful tool that will revolutionize business operations....
Lessons From Five Years of Building a Technical Content Marketing Process
Here’s how we got the ball rolling on creating our technical content marketing process. My technical content marketing agency...
What Success Looks Like for Modern Open-Source Software Startups
How Open-Source Startups Succeed Estimates suggest that modern developers have built about 70%-90% of all modern software on top...
Technology Marketing vs. Product Marketing: Which Is Right for You?
Is it possible to market a technology without marketing a specific product? I believe the answer is yes, and many...