The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Jamstack Radio Ep. #14, Pitching JAMstack To Customers
In the latest episode of JAMstack Radio, Brian invites Christian Bach, Georges Saad and Charles Ouellet to discuss Snipcart, an...
SaaS Content Strategy: Targeting & Measuring
The best content is built for a specific persona, has a specific business goal in mind, and lives inside a platform that allows...
How Marketers Can Achieve Personalization at Scale, Part 1
The best marketing delivers personalized just-in-time-messaging that increases engagement. But a quick glance at your...
Dev Marketing: GA to Product-Market Fit
In this Speaker Series presentation, Heavybit Marketing Faculty Chair Nisha Ahluwalia lays out the elements of her developer...
Jamstack Radio Ep. #12, FaaS and the Benefits of Serverless
In the latest episode of JAMstack Radio, Brian invites Ryan Scott Brown and David Wells to examine the rise of Functions as a...
Land and Expand Strategies at GitHub and New Relic
In his Heavybit talk, Brian Doll shares bottom-up sales approaches & messaging considerations for moving into the enterprise. He...
The Pitch Room Ep. #7, Hired: Year One Roadmap For Marketers
In this episode of The Pitch Room, Malia is joined by Priyanka Sharma to discuss content marketing and building marketing...
DevGuild: Demand Gen Call For Speakers
SEPT.9.2016 | 11:59PST DevGuild: Demand Gen is a half-day conference to help demand and lead gen marketers in developer and SaaS...
SaaS Content Strategy: 3 Tactics To Drive More Traffic To Your Blog
A plethora of content marketing do’s and don’t’s can be easily accessed online to help you acquire blog traffic. When sifting...
SaaS Content Strategy: Are You Doing it Wrong?
Content strategy isn’t just about capturing eyeballs and a frontpage post on Hacker News. You need to ask yourself how your...
The Developer Care Package, 2016 Edition
In this time of thanks and giving I thought it would be helpful to assemble a care package for everyone with long trips, and...
Developers + Marketing: Reflecting on my First-Year at Heavybit
This month marks my one-year anniversary here at Heavybit. There are several aspects that contribute to why this past year has...