The Heavybit Library
The Heavybit Library is an extensive catalog of educational content featuring hundreds of hours of expert presentations, insightful podcasts, and articles focused on helping technical founders achieve breakout success.
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Units of Value: A Framework for Scaling
As a Partner at Greylock, Jerry invests in new enterprise apps, and cloud and application infrastructure including distributed...
Developer Blogs: Editorial Planning and Distribution
Iris Shoor is the co-founder and VP of Product and Marketing at Takipi, a Heavybit member company that helps developers...
PR Pitches: It’s all in the Timing
Here’s a Pro Tip: Your PR pitch doesn’t need to go out at the same time a release goes live. In fact, it’s better if it doesn’t....
The Science of Content Marketing for Developers
Tyler is CEO of Codenvy, a developer product that connects developer workspaces to the continuous delivery pipeline with...
Content Marketing: Analyze Thousands of Blog Posts via Script
In a recent Heavybit talk, Takipi Cofounder Iris Shoor shared her secrets on how she grew her company’s technical blog from zero...
Developer Content Marketing and Growth Hacking
Hiten has started two SaaS companies, Crazy Egg and KISSmetrics. One is self-funded & the other is venture backed. He also sends...
Interview: Hubspot on Developer Content Marketing
Joe Chernov isn’t short on opinions when it comes to content marketing. Chernov’s first content position was as the Director of...
1000 Tickets Per Day with 1 Support Employee
AtRainforest, our tagline is “never ship bugs to production again” and the way we do that is by employing an army of testers to...
PagerDuty’s DevOps: Avoiding a Cyber Monday Fail
Last year an estimated $7.35 Billion was spent online during the Black Friday and Cyber Monday weekend. Coupled with the fact...
PR Launch Basics: What Most Startups Forget
One of the most common mistakes for early startups is the failure to account for approvals when building your PR assets. While...
Scaling Support Operations
Ali manages Slack’s rapidly growing Customer Experience team.
Rules for Radicals and Developer Marketing
Rachel Chalmers is a principal with boutique early-stage venture capital firm Ignition Partners and a former industry analyst...